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PARSIPPANY, NJ, December 1, 2011 - Dydacomp, a leading provider of business technology platforms for small and mid-sized eCommerce and multichannel merchants, today announced a list of best practices that retailers should implement during the busy online shopping period that began on Cyber Monday and continues throughout the holiday season.
In 2011, six of every 10 consumers say they will do their holiday shopping online, according to a report on Dropdowndeals.com. According to that same report, the average consumer will spend nearly $900 during the holidays. Last year, shoppers spent $1.1 billion alone on Cyber Monday, which was a 16 percent increase over the year before. Given the ease of use and deals that can be found online, it benefits merchants to prepare their websites for increased traffic to ensure optimum performance and increase sales.
To meet the demand to shop online, retailers should take the following measures now to ensure their systems are prepared all holiday season:
“Cyber Monday kicked off the six most important weeks for retailers, as robust sales could result in many retailers closing their books on the year in the black. While Cyber Monday represents the busiest shopping day for online merchants, every day following is an opportunity to increase sales. For those retailers who rely on their eCommerce sites to deliver added holiday revenue throughout the season, ensuring those sites continue to operate effectively throughout the season is of the utmost importance,” said Fred Lizza, CEO of Dydacomp. “Taking the time to put best practices in place can be the difference between a successful holiday season and an average holiday season.”
Dydacomp provides essential order, inventory and customer management solutions to growing multichannel retailers that integrate easily with eCommerce platforms to drive efficiency, productivity, insight and growth. Dydacomp’s proven on premise & cloud-based solutions enable small to medium sized retail & fulfillment businesses to grow faster by expanding their eCommerce presence & automating back office operations to manage critical aspects of their business: multichannel order management; inventory visibility & control across multiple channels; drop ship management; rapid, reliable order fulfillment; customer management; integration with Magento, eBay & more.
Freestyle Commerce is Dydacomp’s latest cloud-based innovation. Freestyle is tightly integrated with third-party eCommerce software Magento, providing users with the smartest order management dashboards for the always up-to-date business insight they need to grow sales.
Over 2,000 multichannel merchants rely on Dydacomp's Freestyle Commerce and Multichannel Order Manager (M.O.M.) solutions to automate their back office operations and drive business growth. Dydacomp's clients engage over a million shoppers daily, generating nearly 10 million in gross merchandise sales every day. For more information, visit www.dydacomp.com and follow us on Twitter @dydacomp.
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