Gift Card Processing for Multichannel Order Manager (M.O.M.)
Merchant Business Problem
- Inability to process paperless gift cards greatly reduces the amount of gift cards sold
- Cross channel retailers who switch from paper gift certificates to gift cards, sell anywhere from fifty to one hundred percent more cards
- Physical Card that can be customized
- Virtual Card that can be sold through SiteLINK ecommerce
- Process paperless gift cards and boost ecommerce and cross channel revenue
- In the 2008 holiday season, gift card sales added up to $25 billion (Source: ValueTech)
- Over 50% of all shoppers purchase gift cards
- When customers redeem gift cards over half the time customers will spend more than the gift card amount (Source: commercegeneration.com)
